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Custom Post Type Development For WordPress Website and MailChimp Dynamic Content Campaign Setup

The client’s website focuses on publishing filtered eBook deals for visitors. The client now aims to capture email subscribers interested in eBook deals directly through the website. Subscribers’ data should sync seamlessly with MailChimp’s marketing CRM. There are different categories of eBooks, and the client wants to send email updates based on users’ subscription preferences. Additionally, the client wants to replicate the functionality of a reference eBook website, featuring all eBook deals listed on a single page in a list view with previous-next page navigation and filters. The client also wants to display an announcement alert notice at the top of the deals page.

Cost for Development Of Custom Post Type, Custom Fields, 3 Custom Templates, Child Theme and MailChimp Setup

Customization Cost

$1000+

Key Problems For Owners Need

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    Subscriber Management: The need to efficiently capture and manage email subscribers interested in eBook deals, ensuring website’s captured form data syncs seamlessly with MailChimp's marketing CRM.

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    Personalized Email Updates: The challenge of sending targeted email updates to users based on their preferred eBook categories subscription, requiring accurate data collection and MailChimp segmentation.

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    ebook Deal Listing Functionality: Replicating the functionality of a reference eBook website (which includes field like published date, featured image, eBook category name, book title, book author, book price, sale price, book short description, amazon’s buy button link, apple buy button link), with all eBook deals listed on a single page in a list view, including previous-next page navigation.

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    Announcement Alerts: Integrating a feature to display announcement alert notices at the top of the deal page without disrupting the user experience.

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    User Experience Consistency: Ensuring that the new features, including subscriber capture and deal listing, are implemented smoothly while maintaining a consistent and user-friendly experience on the website.

Job Approach Summary

1. Email Subscriber Management and Campaign Setup

MailChimp Integration:

  • Integrate MailChimp with the website to capture email subscribers efficiently
  • Ensure subscriber data syncs seamlessly with MailChimp's marketing CRM
  • Dynamic Content Setup:

  • Utilize MailChimp’s dynamic content features to create content blocks based on subscribers’ eBook category preferences.
  • Configure the system to send targeted email updates to the right group of subscribers according to their subscription choices.
  • Regular Email Campaigns:

  • Set up regular MailChimp email campaigns that leverage dynamic content to deliver personalized eBook deals to subscribers.
  • Design templates for email campaigns that align with the website’s branding and include clear call-to-action buttons.
  • 2. Newsletter Subscription Form

    Form Design and Placement:

  • Create a visually appealing newsletter subscription form box.
  • Place the subscription form prominently on the website, such as dedicated section on the homepage and eBook deal pages.
  • Form Integration:

  • Ensure the subscription form is integrated with MailChimp to add subscribers to the appropriate email lists based on their preferences.
  • Include fields for email address and eBook category preferences to capture relevant information.
  • 3. eBook Deal Page Development

    Plan Custom Post Type and Fields:

  • Create a custom post type named 'ebook deals'.
  • Plan and Develop custom fields for eBook deal
  • Template Creation:

  • All Category Listing Template: Develop a template that lists all eBook deals across categories with pagination options.
  • Category Listing Page Template: Create templates for each eBook category, displaying relevant deals with pagination options.
  • Single eBook Listing Template: Design a detailed page template for individual eBook deals, showcasing all custom fields and buy buttons links.
  • 4. Child Theme Development

    Child Theme Creation:

  • Develop a child theme to preserve custom code changes and prevent loss of customizations during parent theme updates.
  • Ensure the child theme inherits styles and functionalities from the parent theme while allowing for modifications and additions.
  • 5. Announcement Alert Integration

  • Implement a feature to display announcement alert notices at the top of the eBook deal page.
  • Ensure the announcement alert is easily manageable from the WordPress admin panel and can be updated or removed as needed.
  • 6. Testing and Deployment

    Thorough Testing:

  • Conduct comprehensive testing across different devices and browsers to ensure all features function correctly.
  • Verify the email capture process, dynamic content delivery, and display of eBook deals.
  • Deployment and Training:

  • Deploy the completed website to the client’s hosting environment.
  • Provide training to the client on managing email campaigns, updating eBook deals, and using the child theme.
  • Email Automation Setup

    Assisted a client in setting up an email automation system using MailChimp

    We scheduled regular newsletters to keep their audience informed and engaged with the latest eBook updates and deals.

    Contact Us
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      I helped them design visually appealing email templates that aligned with their brand identity

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      Which included sending welcome emails to new subscribers, automated follow-ups and regular newsletters.

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      I provided training on how to monitor the performance of these campaigns through MailChimp's analytics

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    my humble opinion could be helpful to future clients of iWebdone. Simply said, this is a highly talented team with a young, energetic spirit thats willing to take what they can efficiently handle. I had a transitional project that needed a rapid turnover and these guys delivered. Well done guys.

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